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Advertising and Promotion Options
Print & On-Line Advertising
and Promotion Options
Take advantage of free opportunities
to promote your business or invest in a variety of targeted paid
advertising options.

Chamber
Connection
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The Chamber Connection newsletter is printed in the Lake County Echo and Brainerd Daily Dispatch.
The Lake Country Echo has 4,500 subscribers weekly and Pineandlakes.com receives over 10,000 unique viewers (over 70,000 page views) per month! If you are interested in advertising on the Chamber Connection page in the Lake Country Echo, please contact Diondra Putnam at (218)568-7323.
The Brainerd Daily Dispatch is distributed to over 13,500 and has over
1.7 million unique visitors each month online. If you are interested in advertising on the Chamber Connection page in the Brainerd Daily Dispatch, please contact
Carla Staffon at (218)855-5834.
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E-Connection
Newsletter

Fun Guide: Breezy Point, Crosslake, Pequot Lakes Areas
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Advertising Agreement | Contact
This is the local guide to activities, shopping, dining, services, and more. Produced in partnership with Echo Publishing, the book is widely distributed locally, and mailed to consumers interested in these areas. The advertising deadline is September; 25,000 copies are produced annually. Listings are from $55 with display ads from $325.
If you are interested in advertising, please contact:
Missy Fleischhacker (218) 568-5669 Pequot Lakes Business Rep
Ron Foss (218) 568-7314 Crosslake Business Rep
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Map: Area-Wide with Community Insets
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Advertising Agreement | Contact
This is the best area-wide and community map available. Updated with state-of-the-art mapping software, this map is widely distributed throughout the area. Over 50,000 copies are printed with an advertising deadline of March 28. Listings are available starting at $140 with display ads starting at $455.
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Member Business
Directory & Relocation Guide
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Advertising Agreement | Contact
This award-winning full-color magazine is a Chamber member directory and a relocation guide for the Brainerd Lakes Area. Copies are available for the public at all Chamber offices, member businesses, and through the Chamber website. In addition, the publication is poly bagged with the spring issue of the Lake Country Journal. September advertising deadline; 25,000 copies; rates from $600.
Member Profiles are emailed in July. Please check your profile to make sure it is correct. This information is used in the directory and to update the member database. Deadline for profile return is August 1.
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Retail Promotions in the Crosslake Area
Advertising Details | Contact
Opportunities to purchase advertising in a joint marketing program include the Valentine’s Weekend, Fishing Opener in May, Fall Frolics in October, and Candlelight Shopping in November/December.
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Retail Promotions in the Pequot Lakes/Breezy Point Areas
Advertising Details | Contact
Opportunities to purchase advertising in a joint marketing program include the Breezy Ice Fest Specials, Valentine’s Weekend, Shopping Opener in mid-May, Crazy Days in August, Great Pumpkin Getaway Giveaway in October, and Breakfast with Santa in December.
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Special Cooperative Opportunities
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Cooperative Agreement | Contact
To maximize out-of-the-area marketing, cooperative opportunities are available allowing area businesses to participate for a fee. The 2007 cooperative opportunity allows businesses desiring to reach potential visitors the chance to be included in a cable TV video on demand program reaching Wisconsin and Minnesota markets. In addition, copies of the long format video will be sold to tourists at the Welcome Center.
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Tourism E-newsletter

Visitors Guide for the Lakes Area
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Advertising Agreement | Contact
This is the primary publication distributed at the Brainerd Lakes Area Welcome Center, the Pequot Lakes trailside building, and the information center in Crosslake. The publication is inserted in magazines or newspapers targeting a specific demographic market in the Twin Cities. The advertising deadline is October 1, 2007, with 200,000 copies printed. Listings are from $160 with display ads from $625. NEW this year - the Visitor Guide will be viewable online!
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Web Site: explorebrainerdlakes.com
- Members receive a free basic listing – alpha and one category
- Jobs – post your job openings at no charge as a member
- Listings under additional categories are $35 each
- Hot Deals – For $21 a week or free if you purchase an enhanced web placement (see below). In addition to having your offer on the Web site, the day it is posted an email is sent to over 1,500 hot deals subscribers with your offer details.
- Calendar of events – post community events at no charge
- Enhanced placement on the web site – your business information will rotate toward the top of the search results page when you purchase enhanced placement for $20/month ($240/year).
- Display advertising is available on certain pages of the site; contact marcy@chambermaster.com
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Welcome Center Display Advertising
Note: This information is subject to change without notice.
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